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24th Apr 2013
The new Arc
As part of our new lighthouse identity we commissioned the highly acclaimed neon pop artist Chris Bracey to create a piece of work that encapsulates our new vision. We think he’s summed it up nicely.
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8th May 2013
Arc wins at BT Sports Industry Awards
Arc are delighted to announce our Sponsorship team have won Best International Sports Marketing Campaign for McDonald's Player Escort at the UEFA European Championships 2012 at the BT Sports Industry Awards
The trophy cabinet is getting very full but we are not complaining!
13th May 2013
Bringing your brand to life and connecting with people
High profile sponsorships of sports and music properties generally bring into question why a brand is there. Are they an appropriate sponsor, is their…
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18th Apr 2013
The Tutor Crowd, Taking the Classroom to the Streets
English tuition doesn’t have to be stuffy, boring and expensive. To prove the point, we corrected bad spelling and grammar in street graffiti.
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14th Mar 2013
Arc wins 4 Best Awards
Following on from our successes at the DMA’s and Caples we have added 4 more trophies to our cabinet - this time at the MAA Best awards. The most awarded agency at the event - our Lürzers Archive, 'The Untouchable Covers' campaign won Best Small Budget Campaign, Best Business to Business Campaign, Best Art Direction, Best Creative Direct Marketing Campaign and a Merit for Photography.
19th Dec 2012
Arc wins 2 Bronze and 2 Finalists at Caples Awards
Following on from our 2 golds and 3 silvers at the DMAs – we have made it 9 in two weeks with a haul of 4 awards at the Caples in New York. Arc won Bronze in Direct Mail Dimensional for the IPA 44 Club, Lego Adlanders, Bronze in Print Collateral, non-mail for Lürzers Archive, The Untouchable Covers, Finalist in Ambient/Guerrilla marketing for Kenco Millicano, Kenneth and Finalist in Print Ad for Kenco Millicano, Bags of Style.
6th Dec 2012
Arc wins 2 Golds and 3 Silvers at DMA Awards
Tuesday was the Direct Marketing Association Awards, where the cream of CRM came together to celebrate the best work of 2012. Arc won a stack of awards, picking up 2 golds and 3 silvers, a fantastic result. Lürzer’s won Gold for Best Art Direction, Silver for Best Use of Copy, Best Creative Solution and Best Small Budget Campaign and Carte Noire won Gold for Best Use of Experiential.
24th Jan 2013
Kenco Millicano, Bags of Style
Kenco Millicano: Try our tasty little coffee and win a tasty little handbag.
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27th Nov 2012
Lürzer’s Archive, The Untouchable Covers
New subscribers to ‘the world’s most stolen magazine’ were given a set of fake covers to protect their precious Lürzer’s from thieves and increased awareness and subscriptions by over 500%.
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